A2P/10DLC Registration
& SMS Compliance
If you're using SMS for business communication, A2P/10DLC registration
is mandatory—not optional.
NetGir handles the entire registration process so your SMS campaigns remain compliant, deliverable, and effective.
What is A2P/10DLC?
A2P/10DLC stands for Application-to-Person messaging using 10-Digit Long Codes. It's the new standard for business SMS in the United States.
Why It Exists
Mobile carriers (AT&T, T-Mobile, Verizon) implemented A2P/10DLC to combat spam, improve message deliverability, and protect consumers from unwanted business texts.
As of 2023, all businesses sending SMS to U.S. phone numbers MUST be registered under A2P/10DLC. Failure to register results in blocked messages, carrier filtering, and complete loss of SMS functionality.
Unregistered = Blocked Messages
If you're sending business SMS without A2P/10DLC registration, your messages are being filtered or blocked. You're burning money on texts that never arrive.
Carrier Compliance
Meet requirements from AT&T, T-Mobile, and Verizon to ensure message delivery
Higher Deliverability
Registered businesses see 95%+ delivery rates vs 30-50% for unregistered senders
Higher Throughput
Approved campaigns can send thousands of messages per day without throttling
How A2P/10DLC Registration Works
The registration process involves multiple steps and carrier approvals. Here's what's required:
Business Registration
Register your business entity with The Campaign Registry (TCR), the central database for A2P/10DLC.
3-5 business days
Requirements:
Legal business name and EIN/Tax ID
Industry classification and business type
Business address and contact information
Website verification
Brand Verification
Verify your brand identity to establish trust with mobile carriers.
5-7 business days
Requirements:
Business verification documents
Brand vetting score calculation
Proof of business legitimacy
Optional: External brand vetting for higher scores
Campaign Registration
Register specific use cases for your SMS campaigns.
1-3 business days
Requirements:
Campaign use case (customer care, marketing, mixed)
Opt-in/opt-out process documentation
Sample message templates
Compliance with TCPA and CTIA guidelines
Number Association
Link your 10-digit phone numbers to your approved campaign.
1-2 business days
Requirements:
Phone number provisioning
Carrier approval confirmation
Number-to-campaign mapping
Throughput allocation
Total Timeline: 10-20 Business Days
The entire process takes 2-4 weeks from start to finish, assuming all documentation is ready.
A2P/10DLC Registration Fees
Registration involves one-time and recurring fees charged by carriers and The
Campaign Registry.
One-Time Fees
Business Registration
$4
Campaign Registration (per campaign)
$10-$15
Optional: External Brand Vetting
$40
Recurring Fees
Brand Registration (quarterly)
$2/quarter
Campaign Fee (per month per campaign)
$10/month
Number Association (per month per number)
$0.50-$2/month
One-Time Fees
Business Registration
$4
Campaign Registration (per campaign)
$10-$15
Optional: External Brand Vetting
$40
Recurring Fees
Brand Registration (quarterly)
$2/quarter
Campaign Fee (per month per campaign)
$10/month
Number Association (per month per number)
$0.50-$2/month
Typical Monthly Cost Example
Campaign Fee (1 campaign)
$10/month
Number Fees (3 numbers @ $1 each)
$3/month
Brand Fee (quarterly = $0.67/mo)
$0.67/month
Total Recurring Cost:
$10/month
Plus one-time setup fees of approximately $20-$60 depending on brand vetting.
How NetGir Handles A2P/10DLC
We manage the entire registration process so you don't have to navigate carrier
requirements, documentation, and approvals.
Complete Registration
We handle business registration, brand vetting, campaign setup, and number association from start to finish.
Compliance Management
We ensure all campaigns meet TCPA, CTIA, and carrier requirements to avoid filtering or blocking.
Campaign Optimization
We structure campaigns for maximum deliverability and throughput based on your use case.
Ongoing Monitoring
We monitor delivery rates, carrier performance, and compliance updates to maintain SMS effectiveness.
Throughput Management
We optimize message throughput limits to ensure your SMS campaigns aren't throttled during high-volume sends.
Renewal Handling
We manage quarterly brand renewals and monthly campaign fees so you never lose SMS capability.
Why This Matters for Your Business
SMS is a critical component of modern revenue operations. Without proper registration, your entire system breaks.
Without A2P/10DLC
Messages blocked or filtered by carriers
30-50% delivery rates (or worse)
Wasted ad spend on leads you can't reach
Broken follow-up sequences
Lost revenue from missed touchpoints
Risk of carrier penalties or number suspension
With A2P/10DLC
95%+ message delivery rates
High-volume throughput (1000s of messages/day)
Reliable follow-up automation
Consistent prospect engagement
Maximized ROI on your lead generation
Future-proof compliance with carrier requirements
Need Help with A2P/10DLC?
If you're using SMS as part of your revenue operations system, A2P/10DLC registration is non-negotiable. We handle the entire process.
Book a call and we'll discuss your SMS requirements, registration status, and compliance needs.
Compliance included in all NetGir revenue systems
Revenue Operations System Operators for established service businesses. We build and operate infrastructure that transforms leads into booked appointments.
Industries
Home Services
Automotive
High-Ticket Local Services
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© 2026 NetGir Digital. All rights reserved.
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